Job Opening: Sr. Marketing Operations Specialist - Marketo & Hubspot

Make your mark at one of the biggest names in payments. We are looking for a Senior Marketing Operations — Growth & Acquisition is a business-critical role within the Revenue Marketing organization and will have a measurable impact on new customer pipeline and revenue growth. This person will own the end-to-end operational execution of acquisition marketing programs within a complex B2B2x sales model, working cross-functionally with Line of Business (LOB) stakeholders, analytics, creative, and sales teams to plan, deliver, and continuously optimize campaigns through the marketing automation system.

This high-impact role requires a detail-oriented, results-driven marketer who thrives at the intersection of strategy and execution. The ideal candidate brings deep experience managing the full campaign lifecycle, from audience building and platform setup through launch, weekly performance optimization, and post-campaign debrief, and is equally comfortable driving day-to-day tactical decisions as they identify performance issues and escalating strategic recommendations to senior stakeholders. They must have strong command of marketing technology, CRM, attribution frameworks, and the operational discipline to manage data integrity, lead flow with consistency and precision across a multi-stakeholder environment.

What you’ll bring 

• 3+ years of experience in marketing operations, or marketing automation within a B2B or B2B2x SaaS environment, including experience navigating partner-influenced or indirect sales models
• Proficiency in HubSpot and Marketo, including campaign automation, lead scoring, workflow configuration, nurture program development, and CRM integration
• Ability to evaluate performance data and drive optimization decisions
• Proven track record of operating effectively in a highly matrixed organization, managing cross-functional relationships across business units, central marketing, analytics, creative, and sales teams
• Strong understanding of multi-stakeholder buying journeys and the ability to map audiences, messaging, and tactics to each stage of the customer decision process
• Experience co-developing Ideal Customer Profiles with commercial stakeholders and translating targeting criteria into executable audience segments and campaign strategies
• Strong command of attribution frameworks, UTM governance, and lead flow validation across complex, multi-channel campaigns
• Demonstrated ability to manage in-campaign optimizations independently while exercising sound judgment on when to escalate strategic or budget decisions to senior stakeholders
• Excellent communication and presentation skills, with experience delivering strategic recommendations to both direct leadership and LOB stakeholders
• Prior experience in the payments, fintech, or financial services industry strongly preferred; familiarity with the commercial dynamics of B2B2x or channel-partner sales models is a significant advantage.

It’s a bonus if you have 

• Skills / Knowledge - A seasoned, experienced professional with a full understanding of area of specialization; resolves a wide range of issues in creative ways.
• Job Complexity - Works on problems of diverse scope and evaluation of identifiable factors. Demonstrates good judgment in selecting methods and techniques for obtaining solutions.