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Anonymous
Jul 7, 2014 8:39 PM UTC
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Is it possible to distinguish between where in an email a click-through happens?

Can I tell the click-through rate for a main CTA vs. the secondary call to action?
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Sam_Chou1Accepted solution
Level 2
Jul 7, 2014 11:54 PM UTC
Are we talking about CTAs that go to the same link? Maybe append a harmless query string at the end of each link (i.e. ?click=1a or ?click=1b) and then run an email link performance report like Val suggested.
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3 replies

Valerie_Armstro
Valerie_Armstro
Level 9
Jul 7, 2014 8:42 PM UTC

Hi Kate,

You can use an email link performance report to do this.

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    Josh_Hill13
    Josh_Hill13
    Level 10
    Jul 7, 2014 10:00 PM UTC
    Or use the Clicked Link in Email smart list filter.

    Then you can build a heat map based on the data.
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    Sam_Chou1Accepted solution
    Level 2
    Jul 7, 2014 11:54 PM UTC
    Are we talking about CTAs that go to the same link? Maybe append a harmless query string at the end of each link (i.e. ?click=1a or ?click=1b) and then run an email link performance report like Val suggested.
    Translate
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