Skip to main content
Anonymous
October 17, 2016
Risolto

How much modification can I do to the Multi Touch Calculation

  • October 17, 2016
  • 5 risposte
  • 1860 visualizzazioni

I want to apply my own weighting to the calculation

Questo argomento è stato chiuso alle risposte.
Migliore risposta di

I don'e believe you can make any modifications to the calculation.  it is weighted equally amongst all successful marketing activities.

5 risposte

Anonymous
Risposta
October 17, 2016

I don'e believe you can make any modifications to the calculation.  it is weighted equally amongst all successful marketing activities.

Anonymous
October 17, 2016

Huh, OK.  I thought you could modify that calculation.  So it is just an even distribution between all of the successes?

Anonymous
October 17, 2016

Well, its not quite even.  What happens is that a single marketing activity might have multiple successes.  So for example, on marketing activity has 5 successes, and 5 other activities have 1 success each.  The first marketing activity would get 50% of the attribution, where the other 5 would get 10% each.  Does that make sense?

Termini e CondizioniAccessibility statement

Loading footer...