How do I personalize an email?

Question

I'm currently trying to personalize an email to include "Hello (insert lead's first name),". However when I sent a test email to my address, my first name was not inserted. Am I missing something?

I inserted the following token:

{{lead.First Name:default=edit me}

Anonymous · Accepted Answer

Tokens do not resolve when sending test emails. Try runnning yourself through a campaign or a single flow action.

Anonymous · Answer

Make sure you include a default phrase in the Edit Me portion in case you don't have complete first name information in your database.

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