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Flow Set Up to resend email to those who did not open

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I want to set up a campaign to send out an email, and then resend the same email to the people who did not open it. Is this flow correct?

Marketo

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Darrell_Alfons2Accepted solution

Level 10

Hi Danielle,

I think this works, but my preference is to setup 2 different batch campaigns.

1st batch: send email

2nd batch: smart list = was sent email, not opened email

This way you can check your "scheduled" number to make sure it lines up with with your reports (ie it significantly less than your first send and is approx sent - opened)

Darrell_Alfons2Accepted solution

Level 10

Hi Danielle,

I think this works, but my preference is to setup 2 different batch campaigns.

1st batch: send email

2nd batch: smart list = was sent email, not opened email

This way you can check your "scheduled" number to make sure it lines up with with your reports (ie it significantly less than your first send and is approx sent - opened)

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Danielle_Wong

Author

Community Advisor

Yeah, that is not a bad idea! I was planning to just check the wait step count and compare it to my reporting after the initial send completed.

Thanks for taking a look and confirming for me, Darrell!

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Danielle W.

Grégoire_Miche2

Level 10

Hi Danielle,

You still need to be aware that anyone who opened the email without downloading images (including most of Outlook users) will receive the mail twice.

-Greg

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Danielle_Wong

Author

Community Advisor

Yes, that's right. Thank you for mentioning that, Greg!

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Danielle W.

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