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Michelle_Tizian
Michelle_Tizian
Level 10
March 2, 2015
Respondido

explicit unsubscribe best practices

  • March 2, 2015
  • 2 comentários
  • 1459 Visualizações
If the leads unsubscribe from a specific promotional email campaign and specifically states by email to remove them do you:
1. Remove them from SFDC campaigns past and current campaigns?
2. Remove them from your database in Marketo only and retain them in SFDC?
3. Even if you have a preference center and they still request to be removed from your lists, do you remove them from SFDC and Marketo? 
 
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Melhor resposta por
1. No, we won't remove from SFDC campaigns, but we will obviously remove them from any future marketing emails.
2. No, as then lead scoring wouldn't work.
3. No

2 comentários

Anonymous
Resposta
March 3, 2015
1. No, we won't remove from SFDC campaigns, but we will obviously remove them from any future marketing emails.
2. No, as then lead scoring wouldn't work.
3. No
Michelle_Tizian
Michelle_TizianAutor
Level 10
March 3, 2015
Thanks for your input Charlie, I appreciate it.  
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