Skip to main content
Shari_Horton
Level 2
October 17, 2016
Question

Clicked link via email server spam protection?

We are beginning to leads that appear to respond to email, by clicking links, but we are seeing no other activity (2300 leads)

Since this isn't a small number of leads, we begin to wonder if there is a new form of spam filter that might be testing links in a safe environment before allowing mail to be delivered to the recipient's in box.  Could this be possible?  All these leads are part of a set of historical records we pushed into a new nurture stream, so they are regularly getting mail.  It just doesn't make sense someone click large numbers of email and not ever fill out a form, download an asset, visit a webpage -- or anything else.

Anyone else seeing this kind of thing?

Could there be a new form of spam protection that is clicking through links in a sandbox?

Other thoughts?

Thanks,

Shari

6 replies

Jim_Thao7
Level 8
October 17, 2016

Yes, very possible.  I see this all the time.

Translate
Dan_Stevens_
Level 10
October 17, 2016

Have a look at these related threads:

Re: Email opens/clicks false positives

Re: Bot Clicks 

Translate
Shari_Horton
Level 2
November 4, 2016

Thanks Dan.

We are going to add a hidden link to our email templates and then filter leads out of the clicks email scoring campaign and our email reporting based on a click to the hidden link.

Best,

Shari

Translate
SanfordWhiteman
Level 10
November 4, 2016

What's your approach when a mail scanner follows your links, delivers the email, and then a human clicks the (non-hidden) link?

Translate