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Fernando_Lysco
Fernando_Lysco
Level 2
Jan 22, 2021 10:27 AM UTC
Solved

Catching Bounces

I am setting up a program like Joe Reitz teachs (https://www.youtube.com/watch?v=J2PIwyXH748), but my doubt is:

When editing the settings of the campaign, in the Schedule tab, in Edit Qualification Rules prompt, in the options of Run Each Person Through the campaign flow options:
Only one
Once Every (set time)
or
Every time

 

Which option should I use and why?

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SanfordWhiteman
SanfordWhitemanAccepted solution
User Group Leader
Jan 24, 2021 1:54 AM UTC

You have to consider what you're triggering on here. You're not triggering on every 10th bounce. You're triggering on any bounce that has at least 9 previous bounces.

 

Therefore if you let the person run through Every Time, without any other constraints, they will also qualify on their 11th, 12th, and 13th bounce, etc.

 

So while One Time is wrong because people can easily exceed the soft bounce threshold multiple times (while receiving emails in-between) the answer isn't simply to switch to Every Time. You also need to reset, or implicitly reset, the bounce counter.

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3 replies

SanfordWhiteman
User Group Leader
SanfordWhitemanUser Group Leader
User Group Leader
Jan 23, 2021 12:48 AM UTC
You want to let them be added to the list again (after being added and then removed). Hence Every Time... *but* it's also critical that you prevent them from being re-added if their Email Address has just changed. The more appropriate setup is more complex.
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Fernando_Lysco
Fernando_LyscoAuthor
Level 2
Jan 23, 2021 11:11 AM UTC

I would like to add them to a list I created and keep them there until I decide to remove them or have another action.

Should I use the "Every time" option?

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SanfordWhiteman
User Group Leader
SanfordWhitemanUser Group LeaderAccepted solution
User Group Leader
Jan 24, 2021 1:54 AM UTC

You have to consider what you're triggering on here. You're not triggering on every 10th bounce. You're triggering on any bounce that has at least 9 previous bounces.

 

Therefore if you let the person run through Every Time, without any other constraints, they will also qualify on their 11th, 12th, and 13th bounce, etc.

 

So while One Time is wrong because people can easily exceed the soft bounce threshold multiple times (while receiving emails in-between) the answer isn't simply to switch to Every Time. You also need to reset, or implicitly reset, the bounce counter.

Translate
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