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Dan_Stevens_
Level 10
February 6, 2016
Investigating

Allow the use of tokens within Smart Lists of Smart Campaigns

  • February 6, 2016
  • 24 replies
  • 15654 views

Currently, tokens are only permissible within the Flow Steps of Smart Campaigns (in some instances, even that's not possible - and you must hard-code the actual value).  It would be a huge time-saver - especially as we templatize our programs - if tokens could also be used within the Smart Lists (triggers and filters) of Smart Campaigns.

24 replies

Justin_Eichelb1
Level 2
August 14, 2019

If you can't do this, and don't plan on ever doing it, at least put logic in the boxes to detect when a token has been put in the box and alert the user that tokens aren't allowed.  @Justin Cooperman. save your users and support staff time.  

Justin_Cooperm2
Level 10
August 14, 2019

@Brian Kim Kim‌

February 6, 2020
No text available
Level 1
March 17, 2021

+1000 please add this feature. It is super confusing that value auto-completes tokens in Smart List but it doesn't work!!!

Joshua_Chen
Level 1
May 1, 2021

+10000 Please add this feature... this will allow for greater automation when cloning templates and save us all a tremendous amount of time 

Kenny_Elkington
Adobe Employee
Adobe Employee
August 17, 2021
No text available
bbhenry-arria
Level 2
March 11, 2022

+1

Seems like a no-brainer!

Level 1
June 22, 2023

Not gonna happen I think, this is a dead product.

Level 1
June 21, 2024

Open since 2016, 135 votes... C'mon Marketo! This would be a lifesaver. I currently have to ask my team to create redundant fields in SFDC because this functionality doesn't exist in Marketo.

andrewdimmickop
Adobe Champion
Adobe Champion
June 20, 2025

Coming back to Marketo after some time away, and I can't believe this still hasn't been implemented. My Tokens are great for making it easier to implement program templates, but if I have a large program template with conditional filter logic that spans multiple smart campaigns that I have to MANUALLY ENTER, rather than enter it in one place like for flow steps, that's a halfway solution. This is desperately needed. 

Level 3
September 3, 2025

This idea has been under review for several years. Has this made any progress? Even with limitations this feature could be incredibly helpful.