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Anonymous
October 16, 2015
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Add the Google Analytics/AdWords tracking code

How do you add the Google Analytics/AdWords tracking code to Marketo landing pages so all of the traffic is captured? 

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JohnCl9Accepted solution
Adobe Employee
October 16, 2015

Hi Julie,

Where do they recommend that you put the code? 

You can add code to your pages by putting it in the template for the page, or you can use an HTML block while you're in the landing page editor itself.  The putting it in the template will give you more control over where that code goes.

John

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3 replies

Adobe Employee
JohnCl9Adobe EmployeeAccepted solution
Adobe Employee
October 16, 2015

Hi Julie,

Where do they recommend that you put the code? 

You can add code to your pages by putting it in the template for the page, or you can use an HTML block while you're in the landing page editor itself.  The putting it in the template will give you more control over where that code goes.

John

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Stijn_Heijthuij
Stijn_Heijthuij
Level 6
October 19, 2015

@John Clark​; can you put the entire script into a token and change it on a program / folder level if needed?

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Grégoire_Miche2
Grégoire_Miche2
Level 10
October 16, 2015

This is usually done on the template, not in the landing page.

The usual place is just before the </head> of the template.

-Greg

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