Question
YesWare Marketo Integration. Is this use case possible?
Is this use case possible?
Our reps build lists and create leads in Salesforce and then use YesWare for email. YesWare creates a Salesforce Activity if a link is clicked in the email. All email links go to our website. Everypage on our website has the Marketo Munchkin. It's my understanding that at this point the lead is viewed by Marketo as an anonymous visitor - because they haven't filled in a form. As the visitor is anonymous in Marketo's eyes nothing shows up in Sales Insight plugin. However, there is a YesWare link clicked activity in Salesforce.
Is there anyway this can be picked up by Marketo? Thanks.
Our reps build lists and create leads in Salesforce and then use YesWare for email. YesWare creates a Salesforce Activity if a link is clicked in the email. All email links go to our website. Everypage on our website has the Marketo Munchkin. It's my understanding that at this point the lead is viewed by Marketo as an anonymous visitor - because they haven't filled in a form. As the visitor is anonymous in Marketo's eyes nothing shows up in Sales Insight plugin. However, there is a YesWare link clicked activity in Salesforce.
Is there anyway this can be picked up by Marketo? Thanks.