Why hasn't a paragraph/heading styles drop-down ever been included in the EMAIL editor? | Community
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Dan_Stevens_
Dan_Stevens_
Level 10
September 23, 2015
Question

Why hasn't a paragraph/heading styles drop-down ever been included in the EMAIL editor?

  • September 23, 2015
  • 2 replies
  • 3127 views

Does anyone know why the email editor (even the legacy one) never included a drop-down of paragraph/heading styles?  It would make it so much easier to apply a heading, for example, to a string of text (vs. having to search for it in the HTML view and add the tags manually (which may be too complicated for those that don't have HTML knowledge whatsoever)).

I recently posted a related idea here:

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2 replies

Josh_Hill13
Josh_Hill13
Level 10
September 23, 2015

That'd be a question for the product team. I'm not in need of such a thing because I prefer the font size editor or let the designer code it so we control things better.

Dan_Stevens_
Dan_Stevens_Author
Level 10
September 23, 2015

That's exactly the point.  We don't want our marketers to size text using the font size drop-down.  Too much inconsistency there.  Instead, we have <p> and <h1>, <h2>, etc. tags defined in the CSS (defined/coded by our designers) to ensure all of our emails are sent with a consistent look and feel.  So we'd rather have them select from pre-defined styles.

    Justin_Cooperm2
    Justin_Cooperm2
    Level 10
    April 6, 2017

    Easiest answer is that we're not yet living in a world where many email clients handle css that is in the <head> section of the code. In fact, many will strip it out entirely. So, if you were to simply surround some text with <h1> it may have unintended consequences...some email clients would fall back to some default behavior and potentially style it in a way you may not want. Best practice for email is to inline style everything in the HTML. If you actually add the style property on the rich text <div> you can specify the way you want it in the template and then your marketers will not need to touch anything re: styling.

    Justin

    A
    Anonymous
    April 6, 2017

    I would love to see this. The point of having email templates is so that people who don't know how to code can easily create emails without worrying about the design and branding.

    I'd also love an editing option that just inserts the raw text. I know there are variables, but those don't seem to appear in the main edit screen. But this would make it super easy for things like having a main email heading (which would be an H1 coded into the template). And the text that the user inserts simply gets placed between the H1 open/close tags, instead of needing the editor to insert any tags itself.

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