Where do you store your data?
A question for you all....
Where do you store all your data? I'm not talking about your leads/contacts - obviously they are in your CRM of choice.
I mean - the history of form fills, history of unsubscribes, email stats, landing page stats, any report really.
Do you export reports every month and store them on a server or similar? Also, if you do export to store data, how much do you export and how often?
I'm asking as a 'just in case' precaution.