What's the best asset allocation practice for emails living in multiple programs?
Essentially, I have Unlocked Course A email in a nurture program, but I'm also using Unlocked Course A email in email programs.
Where should it live? If I keep it in a nurture program, I have to clone it and place it in the email program in order in order for it to be referenced by the email program.
It is largely going to be used for the nurture program, and we consider it a nurture asset. Our paid advertising manager is going to want to leverage it too.
Having emails in multiple programs makes success tracking difficult. Any best practice advice would be great!
-Andrew