What does unsubscribe mean? | Community
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April 13, 2015
Question

What does unsubscribe mean?

  • April 13, 2015
  • 1 reply
  • 1053 views
When I pull results, what does the "unsubscribe" tab indicate? Is this an actual unsubscribe, flagging the email to be removed from the email distrobution list, or is it a customer flagging it as junk/spam? Or is it even the customer's email moving it to junk/spam folder?

Thank you!
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1 reply

Adam_Vavrek1
Level 8
April 13, 2015
It's how many people that have unsubscribed from that asset. The customer isn't flagging it as junk/spam; they are opting out of future emails from you.