Webinar Plug-Ins to Track When Lead Left Webinar | Community
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Anonymous
December 31, 2014
Question

Webinar Plug-Ins to Track When Lead Left Webinar

  • December 31, 2014
  • 1 reply
  • 672 views

Hi,

I wanted to know if anyone recommends webinar plug ins with unique features of tracking (or timestamping) when the leads left. The reason for that is to score those who stayed longer. 

Also, have anyone used these and have an opinion about each (ie. pros and cons)?

  • BrightTALK
  • Readytalk
  • Web-ex
  • GoToMeeting
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1 reply

Josh_Hill13
Josh_Hill13
Level 10
December 31, 2014

I don't think any of those will automatically send this data to Marketo.
 

What you can do is create a date field or string field and import that data from the webinar provider's system. Just download the post-event sheet and it will provide the entry/exit times (and more), then import that back in with email address as the other column.

I'd think the better field is "Duration" instead of just the exit time. Not really sure if this is helpful detail to post to the system though.

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