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C
Chalo
Level 2
April 25, 2024
Solved

Web page scrolling percentage

  • April 25, 2024
  • 1 reply
  • 1884 views

Hi everyone,

 

Is there any way to trigger a Change Program Status for our Webpage programs everytime a user scrolls let's say at least 50% of our page?

I don't know if it's possible, maybe through Custom Activities or through an integration with Google Analytics/Google Tag Manager? If so, how would it be done?

Thanks!

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Best answer by SanfordWhiteman

You can send a custom Munchkin activity in response to any browser event you want:

Munchkin.munchkinFunction("clickLink", { "href": "/specialEvents/scrollPagePercent" } );

Then trigger on that in a Marketo Smart campaign.

 

However, I advise extreme caution when assuming a scroll event is performed by a human.

1 reply

SanfordWhiteman
SanfordWhitemanAccepted solution
Level 10
April 25, 2024

You can send a custom Munchkin activity in response to any browser event you want:

Munchkin.munchkinFunction("clickLink", { "href": "/specialEvents/scrollPagePercent" } );

Then trigger on that in a Marketo Smart campaign.

 

However, I advise extreme caution when assuming a scroll event is performed by a human.

    C
    ChaloAuthor
    Level 2
    April 29, 2024

    Hi Sandford,

     

    Thank you for your reply. And so, how could "transcribe" this behavior to an smart campaign trigger? Is it a custom activity?

     

    Thanks.

    SanfordWhiteman
    SanfordWhiteman
    Level 10
    April 29, 2024

    It's a standard Munchkin activity that uses a custom URL structure so it can be easily isolated.

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