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June 3, 2016
Question

Vidyard Integration with Marketo

  • June 3, 2016
  • 1 reply
  • 5180 views

Hello Marketo Community,

We have synced our Marketo information with our Vidyard account but we are having trouble getting the lead information into Marketo. Once the video hits the gated part (form fill) users can fill out the form and hit Submit to keep watching. Then we receive an email with the form information. This is an issue because we need this information to feed straight into Marketo. Does anyone know how to sync the gated video form information in Vidyard to a Marketo campaign automatically?

(An example of the gated video form fill on a Vidyard video)

(The email with the form fill information that gets forwarded to my email)

Thanks,

Preston

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1 reply

Josh_Hill13
Level 10
June 4, 2016

This sounds like a setting wasn't done properly with the API connection between the two systems.

I also know that the video lead form fill had some settings on there that were a bit confusing. Poke around there.

How to Track Video Behavior in Marketo with Vidyard - Marketing Rockstar Guides

June 6, 2016

Josh,

Everything is integrated properly at the API level. We are hosting the videos on our website with a Vidyard embed and the gate is showing up at the beginning of the video but I can not figure out how to get the form fill to talk to the Marketo campaign. I setup a campaign that uses the referral "contains" operator for the webpage but it does not seem to be working. Any thoughts?

Thanks,

Preston

Level 3
September 9, 2016

Preston,

Any reason you are using Vidyard forms over Marketo forms? 

We were able to successfully push forms to Marketo from Vidyard both by iframing a marketo landing page or by using the built-in Marketo form option in Vidyard.