UTM Token in a Link in an email

Forum|Forum|10 years ago
July 24, 2015
1 reply
1816 views

Hello all,

I had something really strange happen.

I have a token in the program for UTMs. That token is in a link in an email.

If I send a sample email, the token values are there (appended with all the marketo code).

If I send the mail through a test smartcampaign, it is not there. It just has the marketo code.

Has anyone ever seen this kind of thing happen?

Thanks for the help.

RM

Marketo

SanfordWhiteman

Level 10

If the original URL is malformed, Marketo's URL rewriter could appear to strip params from your original link. It's pretty rare that this happens, though, because a malformed link will typically not function in the sample email (which will tell you something's up).

Can you paste here the exact text of the link?

Rich_Miller2Author

Level 2

here you go. thanks for the help.

from email design (the link)

lp.google-mkto.com/Video-Benefits-of-GCP.html{{my.UTM}}

Click from the sample email (this is what I see when I get to the landing page)

lp.google-mkto.com/Video-Benefits-of-GCP.html?utm_source=nurture&utm_medium=email&utm_campaign=2015-q3-cloud-na-digitalrelationships-nurture-prenurture&utm_content=pre-nurture-email-1&utm_term=outbound-team&mkt_tok=3RkMMJWWfF9wsRomrfCcI63Em2iQPJWpsrB0B%2FDC18kX3RUrJbWfbgfind1SFJk7a8C6XFBES91V8C8VSLjD

Click from the smartcampaign (this is what I see when I get to the landing page)

lp.google-mkto.com/Video-Benefits-of-GCP.html?mkt_tok=3RkMMJWWfF9wsRoivqnId%2B%2FhmjTEU5z16eUqWaS2h5d41El3fuXBP2XqjvpVQcdlPLnIRw8FHZNpywVWM8TILtQYt8FtKAzgAG0%3D

SanfordWhiteman

Level 10

Add the class="mktNoTok mktNoTrack" to the link and run through the SC again.

The resulting link in the email shouldn't be rewritten at all (it should preserve everything from your {{my.UTM}} because it isn't parsed).

What do you see?

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