UTM Parameters not passing through to Marketo and lead record | Community
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April 5, 2018
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UTM Parameters not passing through to Marketo and lead record

  • April 5, 2018
  • 1 reply
  • 7802 views

Hello,

I'm currently using Wordpress pages as our landing pages. On the page we have a Marketo form with hidden values to track UTM parameters.

The form itself is a global form used across different programs and pages. The form itself has hidden fields for Source, Content, Term and Campaign. Source had a default value defined because this form is used for the same purposes and doesn't change.

However upon filling out the form, the values setup in Wordpress for Content and Campaign are not passing through. What am I doing wrong and how can I ensure that the defined values in Wordpress pass through to the lead record in Marketo?

I've included 2 screenshots that might help

Thank you!

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Best answer by SanfordWhiteman

You have the tokens spelled/capitalized wrong on the WP side:

  • originalSource
  • LeadSource
  • content

1 reply

SanfordWhiteman
Level 10
April 5, 2018

Please link to your page so we can see what that token section is actually doing in JS.

Also, inline images are a lot easier to use on Jive, FYI (not attachments).

April 5, 2018

Hi Sanford,

Here is the link to the page with the forms: Clarke Farms - FarmLead

Hope it helps

SanfordWhiteman
SanfordWhitemanAccepted solution
Level 10
April 5, 2018

You have the tokens spelled/capitalized wrong on the WP side:

  • originalSource
  • LeadSource
  • content