Using "Date of Activity" in "Clicks Link in Email" trigger campaign | Community
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April 26, 2018
Question

Using "Date of Activity" in "Clicks Link in Email" trigger campaign

  • April 26, 2018
  • 1 reply
  • 1177 views

Can I use the "Date of Activity" constraint in an "Clicks Link in Email" trigger scoring campaign? I.e. to score a lead if they click a link in email at least 3x in 30 days using a trigger campaign or will the trigger ignore the timeframe since it is watching for real-time clicks? Like so:

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1 reply

Josh_Hill13
Level 10
April 26, 2018

It would only trigger if it met all of those conditions. If you're doing this, it may be better to use a Batch with Run Every 30 days.

The challenge is more that for every click, Marketo has to evaluate each against ALL Clicks Link in Email triggers. So this will cause some level of strain on the system if you have a lot of triggers.