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A
Anonymous
October 5, 2015
Duplicate

User-friendly subscription status

  • October 5, 2015
  • 4 replies
  • 2191 views

Can we get a user friendly unsubscribed field that will allow us to display the subscription status in a way a user can understand? Displaying this preference field {{lead.Unsubscribed:default=N/A}} 0 for false and 1 for true, which means nothing to a user. We should be able to show them Subscribed or Unsubscribed rather than a meaningless number.

4 replies

Dan_Stevens_
Dan_Stevens_
Level 10
October 5, 2015

This is a boolean field (0/1; TRUE/FALSE).  What is your use-case for communicating an actual "unsubscribed"/"subscribed" value?  For example, when you run a smart list and include the "unsubscribe" field, the value will be TRUE or FALSE.  That's worked well for us.

    SanfordWhiteman
    SanfordWhiteman
    Level 10
    October 5, 2015

    ... and if the friendly name you want is literally "unsubscribed" or "subscribed" you can do that via e-mail scripting (or, in an LP, via JS or even just CSS pseudo-elements).  It would be a major technical effort for Marketo to create friendly names from every boolean value and I don't see the payoff.

    A
    Anonymous
    December 9, 2015

    Jason,

    I think we already have a partial solution for this, but reach out to me directly at fpassantino@marketo.com so that I can validate that I am understanding what you are trying to accomplish.

    Frank

    K
    kh-lschutte
    February 5, 2020
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