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Michelle_Tizian
Michelle_Tizian
Level 10
October 8, 2013
Question

Use of promo code unique to a lead

  • October 8, 2013
  • 3 replies
  • 2036 views
So I checked in the community and I couldn't any thing regarding the use of promo codes that are unique to leads.  I'm to create a program/campaign in Marketo for some leads who previously attended a lecture.  They are not a part of a campaign in SFDC or in Marketo.  But when I import their information in Marketo they will have their own unique password to access a video for either free or a special rate.  

So the question is, how do I even associate the promo code to the leads?  There's about 20 records.  Currently in my instance of Marketo, my tokens are not working and support is working on this.  Do I create a custom field for the promo code?  Do I import the promo code and then use the promo code token for the lead?  Any suggestions?
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3 replies

A
Anonymous
October 8, 2013
I would set a custom field to store the values, JavaScript to generate the unique codes combined with SOAP API to update the records.

The JavaScript would be:

var chars = "ABCDEFGHIJKLMNOPQRSTUVWXTZabcdefghiklmnopqrstuvwxyz";
var string_length = 8;
var randomstring = '';
var charCount = 0;
var numCount = 0;
 
for (var i=0; i<string_length; i++) {
    if((Math.floor(Math.random() * 2) == 0) && numCount < 3 || charCount >= 5) {
        var rnum = Math.floor(Math.random() * 10);
        randomstring += rnum;
        numCount += 1;
    } else {
        var rnum = Math.floor(Math.random() * chars.length);
        randomstring += chars.substring(rnum,rnum+1);
        charCount += 1;
    }
}


SOAP API's syncMultipleLeads would update the database:
http://developers.marketo.com/documentation/soap/syncmultipleleads/


    A
    Anonymous
    October 8, 2013
    I would use their {{lead.Marketo Unique ID}} token & a random string. So like WEB84{{lead.Unique ID}} so it becomes like WEB84H58fd4. //shrug// that's what I'd do. No Javascript.
      Michelle_Tizian
      Michelle_TizianAuthor
      Level 10
      October 8, 2013
      Thanks bgomes and Adam! It's been a while since I've played around with javascript, so I might have to go with Adam's suggestion first if my tokens are finally working.  But if not, I'm just going to have to play around with the javascript.  
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