Use of Champion/Challenger on Trigger campaigns with dynamic versions | Community
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A
Anonymous
February 15, 2016
Question

Use of Champion/Challenger on Trigger campaigns with dynamic versions

  • February 15, 2016
  • 1 reply
  • 1283 views

We have set up a trigger/nurture campaign with 3 dynamic versions in each emails.  I want to set up unique Champion/Challenger tests for each of the 3 dynamic versions.  All I see is an option to create one Champion/Challenger for each email, not each version.   Can someone please let me know if you can set up a Champion/Challenger for each version -- and if so, how?   Thank you!

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1 reply

Josh_Hill13
Josh_Hill13
Level 10
February 16, 2016

No, this is not possible. If you look at the docs.marketo.com it only permits 3 or 4 options, fewer than Email Send.


I do not recommend creating this matrix because it will be very hard to track without the proper tools.

Instead, create separate streams or nurtures for the personas you intend to target and then use Champ/Challenger so you can compare 1-1 more easily.

A
Anonymous
February 17, 2016

I agree with Josh, this is better done with three campaigns and then manage when a user goes into the campaign

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