Use 2 segmentations for dynamic email?

Hi Alisa

It depends on exactly what you mean. If you are talking about sending an email based on Smart List filters that include multiple segmentations, you can absolutely do that. Just build out an email program and drag in the different segmentation filters.

Unfortunately since you cannot evaluate choices in data flows based on multiple fields, you would need to do this with 2 email campaigns. So you could have as criteria for the email program: "company  size is enterprise and geography is US". Then the other email program would be "company size is not enterprise", for example.

If you are talking about segmenting one email with multiple segmentations in the email editor, you can do this - but you can only apply one segmentation per dynamic block. So the top block could be dynamic, segmented by company size - and it shows different content based on this. The second block could be segmented by geography. As long as the blocks and content are independent that's going to work.

Does that help?

Just thought of another possibility Alisa....

Depending on how complex the email is, you could use email scripting. Email scripting can be very complex, but if you are simply modifying a few bits of text and an image or two you can do this using this technique instead.

So you would send to everyone that qualifies, and then use tokens with email scripts to give the dynamic sections. But this might be overkill for the situation.