Question
Unsubscribed field being changed in SFDC
We have an "Unsubscribed" boolean field in Marketo that is mapped to SFDC (leads and contacts), but whenever people unsubscribe from our Preference Centre page, Marketo reflects the value as TRUE, but when it syncs to Salesforce, a 'change data value' takes place, where 'true' is changed to FALSE...

Does anyone know what's causing this?