Question
Transition Rules on Customer Engagement Engine
Hi,
We have just soft launched our customer engagement engine. We have 6 streams, but have launched 2 of them.
We have batched leads into these 2 streams and they have received content.
I have set up transition rules for all the 6 streams and I am wondering whether this will pull leads from the 2 streams I have made live?
Our leads transition based on the last time they spent with us. So, it could be that a lead that was in one of the streams I made live, re-engages and spends again with us, they would move into another stream I haven't made live yet.
What happens to the lead? Will the transition rules of the other streams I haven't made live pull them in still? Will they just sit in this new stream until I activate the content and cadence? Or do I need to activate the content for the transition rules to work?
I just want to know what happens here as the live streams have a monthly cadence so there is a good chance that the leads will move so I don't want them to be a member of the old stream and still receive that content that they first were in. I want them to be a member of the new stream and get this content.
Appreciate anyone's thoughts on this.
We have just soft launched our customer engagement engine. We have 6 streams, but have launched 2 of them.
We have batched leads into these 2 streams and they have received content.
I have set up transition rules for all the 6 streams and I am wondering whether this will pull leads from the 2 streams I have made live?
Our leads transition based on the last time they spent with us. So, it could be that a lead that was in one of the streams I made live, re-engages and spends again with us, they would move into another stream I haven't made live yet.
What happens to the lead? Will the transition rules of the other streams I haven't made live pull them in still? Will they just sit in this new stream until I activate the content and cadence? Or do I need to activate the content for the transition rules to work?
I just want to know what happens here as the live streams have a monthly cadence so there is a good chance that the leads will move so I don't want them to be a member of the old stream and still receive that content that they first were in. I want them to be a member of the new stream and get this content.
Appreciate anyone's thoughts on this.