track clicks on a "add to calender" token | Community
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February 4, 2015
Question

track clicks on a "add to calender" token

  • February 4, 2015
  • 5 replies
  • 2404 views
Hi All
based on this feature...https://community.marketo.com/MarketoArticle?id=kA050000000L555CAC
once i add a link to the token on my email...
how can i track clicks on this element?
seens like "clicked on link" does not work in this case

thanks in advace
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5 replies

Adam_Vavrek1
Level 8
February 4, 2015
I'm not aware you can track links on this token but would be interested to know if anyone has figured out a workaround.
February 4, 2015
Interesting. I hadn't checked that before. That's a bummer if true. 
Dan_Stevens_
Level 10
February 4, 2015
Based on my understanding, tokens cannot be trackable.  If the token contains a URL (a field type of "string"; and does not contain the http:// protocol), you need to add "http://" just before the token.  For example: "http://{{lead.customURL}}".  This would now be trackable.  This probably doesn't apply here, but just thought I'd provide some additional insight when using tokens.  We have a custom field (type "URL") where the full URL (including the http://) is part of the value.  Unfortunately Marketo is unable to add tracking code here since the full URL is contained in a token.
Adam_Vavrek1
Level 8
February 4, 2015
This might be a good thing to enter as an Idea in the Community...
SanfordWhiteman
Level 10
February 5, 2015
Add to Calendar links (technically, links to ICS files) are indeed click-tracked: they become typical links http://branding.example.com/aaEE1100uu --> http://landing.example.com/blahblah.ics.    

So I don't know what would be causing them to not show in your instance.
Abaran
Level 5
March 2, 2016

Thanks for the tip.

It works perfectly fine. I successfully ran a smart list n this today.

see image below