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August 13, 2020
Question

Timing for Staggering Email Sends

  • August 13, 2020
  • 2 replies
  • 2121 views

Testing out a particular inbox that seems to have some spam limitations on the volume of emails can get through for that one email domain/company. We have pared down the size of lists and want to do a staggered send to test the inbox - anyone have insight or advice on how much time via a wait step we could leave in between each send? 1 hour, 2 hours, more, etc?

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2 replies

SanfordWhiteman
Level 10
August 13, 2020

This isn't something that has a single answer. It depends on what their throttle actually is — is it per-hour or per-day (it's unlikely to be some random number of hours like per-7-hours).

 

You can start with every 12 hours and then trim down until you trigger the limitation again.

Josh_Hill13
August 14, 2020

a single inbox or a single person?

 

The throttle is likely on the domain.

SanfordWhiteman
Level 10
August 14, 2020

(I figured "inbox" was a mistake.)