Sync SFDC contact record with lead record in Marketo | Community
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A
Anonymous
December 17, 2015
Question

Sync SFDC contact record with lead record in Marketo

  • December 17, 2015
  • 1 reply
  • 1901 views

Twice a month I send a piece of our content to contacts from SFDC through Marketo.

I ran a report in SFDC, exported the list, then imported the list into Marketo to ensure that I was emailing the correct contacts.

About 50 of the 300 on that list did not sync with SFDC and will only sync if I create a new lead in SFDC.

Is there an easy way to map these "leads" in Marketo to our contacts that we already have in SFDC?

Thanks!

AnnaBelle

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1 reply

J
Adobe Employee
JohnCl9Adobe Employee
Adobe Employee
December 17, 2015

Hi AnnaBelle,

There isn't any way to force a lead record from Marketo to map to a Contact record that already exists in Salesforce.  The question instead is "Why haven't those Contacts synced from Salesforce to Marketo?"

The solution would be to make sure that your sync user can see those Contacts, and then make some update to them, which will sync them to Marketo.  Syncing them from Salesforce is going to be the only way to connect them to Marketo, as there isn't any way to connect two records that already exist in each instance.

John

A
Anonymous
December 17, 2015

Thank you so much for your quick response John.

I have troubleshot our SFDC sync and everything seems to be working, other than these 50 or so contacts.

When you say "sync user" are you referring to our SFDC admin?

Thanks!

AnnaBelle

J
Adobe Employee
JohnCl9Adobe Employee
Adobe Employee
December 17, 2015

The sync user would be the Salesforce user whose credentials you've place in Marketo Admin under the Salesforce section.  Those credentials allow Marketo to sign into your Salesforce instance, and they determine what permissions Marketo has while signed in.

John

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