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August 23, 2016
Question

Surveys

  • August 23, 2016
  • 1 reply
  • 2973 views

We are going to be surveying our customers when work is performed. I have looked at the surveymonkey integration, but I'm not sure it is worth the cost for what we want to do. Basically, we will be sending out about 40 survey emails each week. We will need to have some analysis, but I know we can just download the information and make the graphs, etc in excel on a monthly and ongoing basis.

Is there something I'm missing? Is there some feature of the paid surveys that would be worth the price (other than the time it takes to do the analysis when using marketo forms)?

I'm leaning towards using forms and doing the analysis myself. So if you have any insight about why the survey modules would be better I would LOVE to hear it!

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1 reply

Josh_Hill13
Level 10
August 23, 2016

If you want to tie this data back to your lead records and use the response data easily, then it is worth the money. 40 surveys/week is a lot over time.

Grégoire_Miche2
Level 10
August 23, 2016

+1. 40 / week is really a lot.

-Greg