Splitting a smart list

Forum|Forum|13 years ago
June 4, 2013
3 replies
2436 views

I'm sure others have asked this, but I can't find it anywhere. I don't know if random samples would work the way I want them to. We have an email that went out to roughly 5000 people. We want to send follow up emails but broken down so that only 1000 go at a time and they're split over different days. So we'd have 1000 go on Friday, then the next 1000 go on Tuesday, etc. I'm stuck at trying to figure out how to do this within Marketo. Help! :)

Marketo

This post is no longer active and is closed to new replies. Need help? Start a new post to ask your question.

Cecile_Maindron

Level 10

I think you need to use the A/B testing method like https://community.marketo.com/MarketoDiscussionDetail?id=90650000000PK2cAAG

A

Anonymous

Amber, you can divide the leads in your smart list among 5 static lists and then send an email to the members in each list with a 1 week wait between each Send Email flow action. Below is a portion of the flow action in the Flow tab.

Step 1 - Add to List	Choice 1: If 'Random Sample' is '20' then:
	List Name: 'List 1'
	Choice 2: If 'Random Sample' is '20' then:
	List Name: 'List 2'
	Choice 2: If 'Random Sample' is '20' then:
	List Name: 'List 3'
	Choice 2: If 'Random Sample' is '20' then:
	List Name: 'List 4'
	Default Choice:
	List Name: 'List 5'
Step 2 - Send Email	Choice 1: If 'Member of List' is 'List 1' then:
	Email: 'Your Email'
	Default Choice:
	-- Do Nothing --
Step 3 - Wait	Duration: '1 week'
	Must End On Day: 'Any Day'
Step 4 - Send Email	Choice 1: If 'Member of List' is 'List 2' then:
	Email: 'Your Email'
	Default Choice:
	-- Do Nothing --