We are getting ready to start using SnapApp over the next week or so. We've got it synced up with Marketo, now just waiting for our first app to be built and then start the real work. Anyone have experience with implementing SnapApp and Marketo that could share some best practices?
Hi Ande! The integration was really straightforward, SnapApp has a great document that walks you through it. The obstacle we found was trying to relay the great info we were capturing from the apps. We came up with a process to create fields for each question in Marketo and to token that information into tasks and alerts that were sent over to Salesforce and our sales team. I didn't build the apps themselves, our digital guy did those, but I did a majority of the behind the scenes stuff (campaigns, fields, alerts, tasks, etc.) Overall we've had a fantastic experience with SnapApp and have a ton of apps. Hope this helps, let me know if you have any other questions.
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