Smartlist - Different count for same objective

Forum|Forum|7 years ago
December 11, 2018
3 replies
5367 views

Hello All,

Recently we ran email campaigns where we directed our customers to two of our webpages and now, we are trying to figure out everyone who may have visited those webpages.

For that, I created a smart list with the condition: Visited Webpage CONTAINS {name of the webpages}. It returned an abnormally low count (1k people) since we mailed almost 1 million people with CTAs to those webapage {contains so that it captures any UTM combination)

To investigate further, I created a smart list saying Click link on email {email names}, adding constraint Link contains {the link URL directing to those webpages}. This smartlist returned 40k people which seemed representative of the numbers I was expecting.

What might be the reason of this difference?

Thank you so much for reading this. Please reach out for any clarifications.

Best,

Sid

Marketo

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F

falvares

Adobe Employee

Hi Sid,

Just my thought - do those webpages contain the Marketo munchkin tracking code?

Thanks

Floyd

Sid_PatilAuthor

Level 2

When I run the smartlist Visited Webpage CONTAINS {name of the webpages} only, it does return 1k people. Doesn't that mean it does contain the Munchkin code?

F

falvares

Adobe Employee

Hi Sid,

My assumption here was if all the webpages you listed would contain the munchkin - just a check.

However, as Jay mentioned, it would be good to see your smart list filters. But yes even with email link scanners action, that is an extremely large disparity between the results.

Thanks

Floyd