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S_D1
S_D1
Level 3
March 15, 2018
Question

Single Customized Thank You Email

  • March 15, 2018
  • 2 replies
  • 3552 views

Hi,

I want to have a centralized thank you email for all success. I have created a local asset - email and want to customize the content of Thank you email based on the success.

such as -

Thanks for your interest! Here's a link to your recent download: {{my.Simple campaign name/Download link}}

Question -

How can I manage the token for " Simple Campaign name " and " download link" so that two leads downloading two different whitepaper from two different programs, get Thank you email with the customized campaign name and download link.

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2 replies

SanfordWhiteman
SanfordWhiteman
Level 10
March 15, 2018

The problem is that a single global Smart Campaign won't pick up the program-level tokens.

For the campaign name, you can even use one of the built-in tokens like {{program.name}} or {{campaign.name}}, so you'd only need the {{my.downloadLink}} to be manually maintained. But unless the SC is local to the program, it won't pick up the tokens.

S_D1
S_D1Author
Level 3
March 27, 2018

Hi Sanford,

I am still trying to build a centralized thank you email for all forms filled on company website.

I am trying to send only the download link - such as

Thanks for your interest! Here's a link to your recent download: {{lead.Download link}}

The token {{lead.Download link}} is working fine in some cases when I am filling any form on company website, but not every time( getting old link some times)

Can {{lead.Download link}}  pick correct link every time we fill a form on company website?

On our website, We are one particular marketo form.

SanfordWhiteman
SanfordWhiteman
Level 10
March 27, 2018

Trigger based on Data Value Changes to that field, not on Filled Out Form.

S_D1
S_D1Author
Level 3
March 29, 2018

Hi Everyone,

The smart campaign works fine and serves my purpose. But the issue is that - there is a time lag of 2-3 minutes between Form Filled on website and receiving the THANKYOU email.

Is there anything I could do to to reduce the time lag?

SanfordWhiteman
SanfordWhiteman
Level 10
March 29, 2018

There's nothing you can do to compress that time, since you're waiting for the appropriate data to be ready -- and email isn't a realtime medium anyway.

Your experience does highlight how strange it is that some people deliberately add a wait step on auto-responders, which just adds more delay.  I've never understood that approach and never do it myself.

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