SFDC Campaign to Marketo Program Sync Questions | Community
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A
Anonymous
October 30, 2013
Question

SFDC Campaign to Marketo Program Sync Questions

  • October 30, 2013
  • 1 reply
  • 657 views
two quick clairifcations/questions about the SFDC Campaign/Marketo Program sync:

1) If a lead is synced to SFDC and to the synced SFDC campaign, if the lead is then deleted/purged from the CRM, it will then only exist on the Marketo program side correct? That is - if it's removed from SFDC, it won't re-sync again the next time the program is syncing to the campaign will it? So a web lead, for example, that's junk - but still syncs to a SFDC campaign - when that lead is deleted, it won't come back even if it's not deleted on the Marketo program side - is that correct?

2) given that the "sync lead to SFDC" flow happens automatically when programs and campaigns are integrated - can I still add that step to the flow to create assignment rules as needed - and those will be followed? 

Thanks.
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1 reply

A
Anonymous
October 30, 2013
1) Yes.  Marketo uses a field called "SFDC is Deleted".  If a lead is deleted in SFDC, this field will carry the "True" value and not sync up anymore.

2)  Yes.  However, please note that auto assignment rules only apply to new leads.  Also, using this flow action will initiate extra API calls in addition to the program sync.  

Hope that helps.
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