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A
Anonymous
July 21, 2015
Question

Set parameters for re-syncing deleted leads

  • July 21, 2015
  • 2 replies
  • 1709 views

We are going through our Marketo leads and purging those we aren't actively communicating with (hard-bounces, no email address, etc.).

We currently sync with Salesforce and I want to be able to set up parameters so that the leads deleted from Marketo won't sync back into the system with the salesforce sync.

Can anyone provide some guidance/support on that?

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2 replies

Josh_Hill13
Josh_Hill13
Level 10
July 21, 2015

There are several threads on this.

The short answer is you cannot. The lead would not necessarily sync immediately back to Marketo unless the lead data changes.

The lead can come back to Marketo via form fill out too.

You could set a flag on the SFDC side that says "Do Not Sync" and set this bfore you delete the lead in Marketo. Then make your Marketo user not see those leads.

A
Anonymous
July 21, 2015

Thanks... couldn't find the threads through searching so I appreciate your quick response.

A
Anonymous
January 20, 2016

If I am understanding you correctly you could set up a custom sync with Marketo customer support to only sync certain leads.  To do this I have created a custom field in SFDC called "sync to Marketo" it is a check box field.  Marketo can then set up the custom sync to only sync leads that have that box checked off.  You can then control this field within SFDC using workflows.

Josh_Hill13
Josh_Hill13
Level 10
January 20, 2016

What you should actually do is hide Leads where Do Not Sync=T from the Marketo User on the SFDC side.

On the Marketo side, just make sure Do Not Sync=F whenever you sync over the first time.

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