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A
Anonymous
October 29, 2014
Solved

Sending out coupon codes

  • October 29, 2014
  • 5 replies
  • 2474 views
Hello,

Looking for some insight on this... We are planning a campaign where we would like to send a coupon code to a portion of our database. The coupon code will be assigned to the user so they can not share it with others. Any ideas on how to do this?
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Best answer by
Hi Phil,

You can create a csv file with say email address and coupon code. Have this file populated with customer email address and coupon code on each row for 100k leads.

Then import this file in Marketo mapping email address and coupon codes to respective fields. 
In your email, you would merget the field where you stored the coupon code and send that email to these 100K people.And you are done.

Make sure you test it first by adding yourself a coupon code and sending email to yourself.

Rajesh
 

5 replies

Dory_Viscoglio
Dory_Viscoglio
Level 10
October 29, 2014
Hey Phil, this will definitely be a use case for tokens in emails. I would either generate/populate this in SFDC or Marketo, and then take the value from the field and insert it into your email. This way, it's unique to each individual. 
Josh_Hill13
Josh_Hill13
Level 10
October 29, 2014

Dory has it right.
If you need to run these in a separate program, you can just update the Coupon Code field by matching it against email address.

A
Anonymous
October 29, 2014
Thanks for the insight! I'll get stated.
A
Anonymous
February 6, 2015
Getting back to this... We are finally rolling this out. I have over a 100K coupon codes I have to assign to each customer. Using tokens, how would I assign each customer a coupon code?
A
Anonymous
Accepted solution
April 21, 2015
Hi Phil,

You can create a csv file with say email address and coupon code. Have this file populated with customer email address and coupon code on each row for 100k leads.

Then import this file in Marketo mapping email address and coupon codes to respective fields. 
In your email, you would merget the field where you stored the coupon code and send that email to these 100K people.And you are done.

Make sure you test it first by adding yourself a coupon code and sending email to yourself.

Rajesh
 
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