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Anonymous
January 13, 2017
Question

Schedule Campaign to Run on the Last X of Every Month

  • January 13, 2017
  • 2 replies
  • 2001 views

I am trying to schedule a smart campaign that will run on the last Friday of every month.

The Schedule Recurrence options only list first/second/third/fourth but the last Friday could potentially be the fifth Friday.

Has anyone figured out how to do this?

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2 replies

Grégoire_Miche2
Grégoire_Miche2
Level 10
January 13, 2017

Hi Liz,

I would use a webhook to compute the data at the beginning of the month, add the date to a lead field ()name that field NextLastFriday for instance) and wait until {{lead.NextLastFriday}}

-Greg

    Grégoire_Miche2
    Grégoire_Miche2
    Level 10
    January 13, 2017

    There are some web services out there that can compute this and push the "Next Last Friday" date back to Marketo. look at:

    • flowboost from Etumos. Contact @Edward Unthank (Etumos)​
    • CalcItNow. Contact @Diederik Martens​
    • Hoosh. Contact Fab Capodicasa
    • BrightHook. Contact Rajesh Talele
    • ...
      SanfordWhiteman
      SanfordWhiteman
      Level 10
      January 13, 2017

      Thanks @Greg​. I cheerlead for FlowBoost* but I really don't think any of the webhook- or REST-based engines are a good fit for this. I wouldn't use it -- and I say this as someone who tries to shoehorn FB in into any situation I can.

      Since it's not actually a lead-specific field, I'd do a single API call once a month to update a date {{my.token}}. More efficient, less intrusive, win all around.

      And also, ultimately, this is a bug -- there's no reason for the 5th Friday to not be an option in the UI, since that's how the real calendar works. Should be an Idea and support case.

      * lastNdayOfMonth().Friday is how you do it in FB.

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