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July 10, 2013
Question

Retroactive lead scoring?

  • July 10, 2013
  • 2 replies
  • 1017 views
I recently uploaded a list of 1,000 leads from a  tradeshow.  In my haste to send the follow-up email, I didn't add any triggers to change the progression status (to update the lead score).  Is there a way to automatically make the change now and add the score for these leads (e.g.  visted tradeshow booth)?
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2 replies

July 10, 2013
Sure, you can just run a Smart Campaign that changes the Progression Status, which should trigger your lead scoring campaign. If your scoring doesn't do it automatically, use the Change Score flow step to do that.
July 11, 2013
Jason's suggestion will work in almost every instance.  Just be sure to verify the scores change after changing the progression status.