REST API to retrieve email performance data only [no personal data] | Community
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Level 2
June 24, 2021
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REST API to retrieve email performance data only [no personal data]

  • June 24, 2021
  • 2 replies
  • 2791 views

Hello,

 

Is it possible to allow a third party partner to retrieve email performance numbers [sends, opens, clicks, opening rates, CTR, Unsubscribes] and program names only and exclude personal data [names, email address, etc]?

 

Thanks

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Best answer by SanfordWhiteman

Is it possible to allow a third party partner to retrieve email performance numbers [sends, opens, clicks, opening rates, CTR, Unsubscribes] and program names only and exclude personal data [names, email address, etc]?


A Bulk Activity Log Extract in fact doesn't include personal data. It only includes the Lead ID as a lookup key to the lead record, which is meaningless if they don't have lead access.

 

The raw log, however, is not "performance numbers" in a rolled-up form. It's the raw data that can be used to (re)generate those numbers.

2 replies

Oz_Platero
Level 6
June 24, 2021

Hello @fethi_erimcag 

You could subscribe someone (using an email address) to Email performance and Email Link performance reports.

That would have those analytics without personal data.

 

thanks

oz

SanfordWhiteman
SanfordWhitemanAccepted solution
Level 10
June 24, 2021

Is it possible to allow a third party partner to retrieve email performance numbers [sends, opens, clicks, opening rates, CTR, Unsubscribes] and program names only and exclude personal data [names, email address, etc]?


A Bulk Activity Log Extract in fact doesn't include personal data. It only includes the Lead ID as a lookup key to the lead record, which is meaningless if they don't have lead access.

 

The raw log, however, is not "performance numbers" in a rolled-up form. It's the raw data that can be used to (re)generate those numbers.