Reporting on Transactional/Trigger Emails | Community
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A
Anonymous
May 14, 2014
Question

Reporting on Transactional/Trigger Emails

  • May 14, 2014
  • 1 reply
  • 866 views
We're run into big problems getting accurate reporting on transactional (trigger) email campaigns. The open and click rates are incorrect as a result of the way that Marketo tracks this data. What are some solutions you've found as a work-around? Did you use a third-party analytics program (utilizing the SOAP API)? Did you move transactional email out of Marketo, etc. 
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1 reply

A
Anonymous
September 12, 2016

Hello,

Were you able to come up with a solution to an issue? We are experiencing the same difficulties with tracking opens and clicks.

Thanks

Derek

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