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A
Anonymous
February 4, 2014
Question

Report that shows campaign/event success

  • February 4, 2014
  • 5 replies
  • 1778 views
Curious if there is a report that will show me campaign/event success quarterly.  I dont want to see which contacts achieved success just overall campaign success.  Any suggestions?
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5 replies

A
Anonymous
February 4, 2014
Hi Erin,
The Program Performance report in analytics will show Total Successes and a percentage on a program by program basis

Is this what you were looking for?

Will
A
Anonymous
February 4, 2014
Hey Will,

Not sure if that will work.  I need to be able to report on the OVERALL success of our email, tradeshows and events on a quarterly basis.  So the sum of all of the emarketing programs for a whole quarter etc.  Does that make sense?
A
Anonymous
February 4, 2014
Hi Erin,
Are you just looking for totals on that report?
A
Anonymous
February 4, 2014
Success totals.  So total success for all of the email campaigns sent for Q4 out of x amount sent.  Total Sucess (attended webinar, vs registered for Q4.  SOmething that will measure overall how email campaigns did etc.
Veronica_Holme4
Veronica_Holme4
Level 9
February 6, 2014
Erin, I think you can achieve what you are after using a combination of program performance report filtered by channel. The program performance will give you all the successes in all programs run in that quarter, and if you've been diligent using programs, each program will have a channel associated with it, so you can filter all your reports by channel, e.g email programs, or event programs, or webinars.

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