Rename a Channel Status?

Hi Phil,

It sure is - but I've never tried it with a channel that's already in use. You might want to test it to see if Leads in "Sen" (misspelled) would then be changed to "Sent" after an update. It should work automatically though. I rearranged a channel yesterday (after a client accidentally ordered it wrong) and that worked absolutely fine.

Let me know how you go,
Brody

It's possible to rename a channel status.  However, if your leads have progressed to the newly renamed status and it's totally different from what you renamed it to, then it won't make any sense.  For instance, if I change the status from Visited web page to Visited landing page, that might not make a difference.  But if you're changing Visited web page to  Registered or purchased, then I wouldn't do it especially if this campaign is synced in SFDC.  It's a pain.  If the program/campaign is synced to SFDC and you haven't sent out any outgoing emails, I say it's safe to change it on both Marketo (Channel Status step) and the status steps in SFDC.  I hope that helps. 

It's better to do this with a channel that is not currently used. You may encounter issues as Brody and Michelle described.

Does anyone know if updating program status will also update campaign member status in salesforce across all of the campaigns?