removing mkt_token from skeleton email template button | Community
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August 17, 2016
Question

removing mkt_token from skeleton email template button

  • August 17, 2016
  • 1 reply
  • 2607 views

We've had issues before with links that include the mkt_token but when I'm using the skeleton template for emails, I don't see how to remove it via UI. Is there a way to remove mkt_token but we still want to track the link.

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1 reply

Justin_Cooperm2
Level 10
August 17, 2016

There are ways to do anything you're trying to do. But, what "issues" have you seen? We don't recommend removing the mkt_tok from your links unless there is good reason. This is what enables Marketo's munchkin tracking to identify the lead and associate anonymous activity correctly.

August 17, 2016

In one of our emails, we included the mkt_tok and when a user clicks on it, it loads a page of code instead of the actual page. And this has happened several times.

What are the ways to remove the token from the template?

SanfordWhiteman
Level 10
August 17, 2016

If having mkt_tok appended to your links creates a problem, that's something that can (and should!) be fixed on your webserver. An example of a potential problem is here: http://blog.teknkl.com/big-brands-bad-code/.  In this case, the webserver had a broken notion of what was and wasn't allowed in a standard URL.  Some testing by your devs should show them what they're doing wrong -- it might even be exactly what's in my blog post, so you they should check that out.

Like Justin said, turning off mkt_tok with no other way to associate leads kills fundamental functionality of Marketo.  It can't be better to live without tracking than to work out the probs and fix them (they're never that hard!).