Skip to main content
A
Anonymous
January 20, 2014
Question

Reg: Duplicates in Marketo Database

  • January 20, 2014
  • 1 reply
  • 728 views
Hi,

I am able to see duplicates even in email address can any one let me know why this is happening.

 

This post is no longer active and is closed to new replies. Need help? Start a new post to ask your question.

1 reply

A
Anonymous
January 20, 2014
When a new lead enters Marketo from
 
a form fillout
SOAP or Munchkin API call, or
List Import
Marketo automatically searches for a lead with the same email address.  If that lead exists, the existing lead is updated instead of creating a duplicate.
 
However, Marketo does not automatically de-duplicate leads who are already in your database. This is especially a problem for new customers who often have many duplicate leads in their database.
 
Also, if you add a new lead directly into Salesforce (through the Salesforce import process or web-to-lead forms) Salesforce will create a duplicate lead that gets synced into Marketo.

Source: https://community.marketo.com/MarketoArticle?id=kA050000000KytMCAS
Terms & ConditionsAccessibility statement

Loading footer...