readytalk vs webex, etc. | Community
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A
Anonymous
February 19, 2013
Solved

readytalk vs webex, etc.

  • February 19, 2013
  • 5 replies
  • 1581 views
Has anybody used readytalk and webex/gtw/other mkto-integrated webinar platforms?
We've not looked at readytalk, and are curious how it stands up to the others?
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Best answer by
Hi Craig,

Marketo has used all of the above and we have recently settled on using ReadyTalk.

Thanks,
Cheryl

5 replies

A
Anonymous
Accepted solution
February 19, 2013
Hi Craig,

Marketo has used all of the above and we have recently settled on using ReadyTalk.

Thanks,
Cheryl
Josh_Hill13
Josh_Hill13
Level 10
February 20, 2013
I'm still a fan of GTW. I avoid WebEx because of its outdated interface and bad video conversions.
A
Anonymous
February 20, 2013
Hi Craig,

— thought I'd throw my biased opinion in here. The BrightTALK webinar and video platform offers out-of-the box integration with Marketo and allows you to:
  • Tap into a fresh source of marketing professionals by publishing your content into BrightTALK's various marketing communities (this will increase your registration numbers by up to 25%)
  • Capture more leads by embedding the platform or its built-in widgets on your website
  • Increase viewings by instantly publishing recorded versions of live webinars
  • Eliminate registration forms for returning viewers
  • Extend the engagement by attaching files and links to your webinars and videos
  • Monitor performance of your content and promotional campaigns with real-time analytics
Additionally, now is a pretty cool time for BrightTALK customers, as we are about to release a major update to our player and site. Feel free to shoot me a LinkedIn message if the above capabilities sound interesting.


Cheers,
Dave
A
Anonymous
February 20, 2013
PS: Marketo owns a BrightTALK™ Channel and is also a repeat customer of BrightTALK's other core product, BrightTALK™ Summits.
A
Anonymous
February 22, 2013
Thanks all.  Cheryl gets best answer for staying on topic.
Josh, curious about what you don't like about webex video?  The trick is to stick with their arf format, i think it gives the best after-the-event viewing experience of them all, personally.
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