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Ryan_Riggins
Ryan_Riggins
Level 2
March 29, 2018
Question

Re-engaging Marketing Suspened

  • March 29, 2018
  • 1 reply
  • 3067 views

Apologies if this question has already been addressed but I haven't found anything specifically addressing this. I am relatively new to Marketo and have complete a foundational course but still have much to learn to reach the rank of Jedi in Marketo.

That being said, I am wondering if anyone has any insights as to how one goes about re-engaging marketing suspended contacts. I know typically you must manually change the status of a contact to "marketing suspended" but we have a smart list that filters non- engagement over a specific period of time to change their status to marketing suspended.

That being said the emails are still valid and we are hoping to reach out to them again and I wanted to know how you re-establish our ability to do outward facing marketing to those contacts. Probably about 10k contacts in total.

Does this make sense?

Any insight would be greatly appreciated. Thank you!

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1 reply

Cory_Gabor1
Cory_Gabor1
Level 3
March 29, 2018

Hi Ryan,

Great question! I deal with the same situation with our Marketing Suspended leads.

You should set up a smart campaign/flow with the following flow: Change Data Value > Marketing Suspended = False

Let me know if you have any more questions.

Thanks!

Ryan_Riggins
Ryan_RigginsAuthor
Level 2
March 29, 2018

Cory,

I will give that a go, thanks so much for the advice. Stay tuned for results!

Cory_Gabor1
Cory_Gabor1
Level 3
March 29, 2018

No problem, Ryan. Just remember when setting up the smart list you will want to filter in the correct people.

If that works, please go ahead and give it a thumbs up and mark it as correct

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