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Dan_Stevens_
Level 10
April 7, 2015
Question

Practice Exam Question: Tracking known user activity across multiple domains

  • April 7, 2015
  • 5 replies
  • 4150 views

I took the certification practice exam the other day and would like the thoughts from the community around this specific question (and the correct answer):

I actually created a test program to see what the outcome would be when linking to two third-party sites that didn't contain our Munchkin tracking code:

  • When clicking on a link in an email, it did track the URL of the third-party site I linked to (although I'm not able to be tracked across this domain).  It simply tracked the link URL I clicked on.
  • When submitting a form on a landing page and configuring the follow-up page to a third-party site, nowhere in my activity log does it show that I visited this third-party URL.
Based on my findings, I question the correct answer here.  Even if Marketo properly captured the page I visited after filling out the form, I'm not able to be tracked across these other domains.  Can anyone from Marketo chime in here?
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5 replies

Dan_Stevens_
Level 10
April 7, 2015
I got clarification from Marketo that the assumption was that the Munchkin code would be contained on both domains.  So answer A is indeed correct.
SanfordWhiteman
Level 10
April 7, 2015
Dan, I think you're using an offbeat definition of "tracking across domains." First of all, deep click tracks are only possible if Munchkin is loaded, so I don't know why you'd test with 3rd-party sites that don't have Munchkin (the question expects that you'll use all the facilities Mkto offers for tracking). Second, the redirection to a follow-up page isn't a Clicked Link nor View Web Page activity by default, but you can easily make it include a Munchkin call if you know the remote site doesn't run Munchkin (if it does run Munchkin, you'd end up with an extra log entry, so it makes sense to skip it by default). I agree that the correct answer is A.
March 29, 2016

Sanford (or Dan) - I know this is an old thread but can you please help me understand the meaning of "fills out a form or clicks a link in an email that directs to each domain"? Can you give me an example? I'm struggling with this because I can't picture one URL pointing to multiple domains. Nor can I imagine how a form would direct to multiple domains. I must be missing something and this question has niggled at me for a couple of years (just didn't have a reason to chase it down before).

SanfordWhiteman
Level 10
March 29, 2016

A single URL can only point to a single domain, absolutely!

But if you can get someone to click on pages.example.com/some-lp.html and then send them another email from, for example, a subsidiary, and have them click on pages.example2.com/some-other-lp.html then you'll have them associated on both domains.

Same idea with a form: they'd have to be led to each domain individually.

Now me, I would never rely on this, as I have other tricks up my sleeve... but it is the official way (which is to say, there is no special way).

SanfordWhiteman
Level 10
April 7, 2015
I see you posted again while I was composing!
April 8, 2015
I'll admit... this is one question that I know I got wrong during my recertification. Personally, I dislike the entire question because Marketo will tell you that they can only track across a single website. But, assuming that you know the answers to the other 85ish questions on the test, it's ok to get one wrong :)
Robb_Barrett
Level 10
March 29, 2016

This sounds like a better job for a tracking pixel or a 1x1 iframe large enough to read and write a cookie.

Robb Barrett