On24 Plug-In - Campaign Response Management? | Community
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Michael_Guanci
Level 2
July 7, 2017
Question

On24 Plug-In - Campaign Response Management?

  • July 7, 2017
  • 1 reply
  • 3136 views

Hi Everyone,

We are currently at the beginning stages of our Marketo implementation/migration and one thing I am looking to add is the On24 plug-in for campaigns.  I did have a question around the plug-in that I couldn't find the answer to in the various docs I searched for.

Is it possible to hold off registration and attendee data going to Salesforce until after the event takes place?  We don't want people getting added before the webinar takes place in case someone from our sales team tries to reach out to them.  We want them to first either attend or not attend the webinar and then have our sales team reach out to them post-event.  Wanted to see if this is possible or if there are workarounds for this type of request.

Thank you in advance!

Best,

Mike

1 reply

July 7, 2017

Hi Mike,

Before I answer your question, I'll need some additional information. How are you syncing records to SFDC? Are you doing this through the SFDC Campaign Sync for your webinar program, through your Lead Lifecycle, or are you using individual "Sync to SFDC" campaign flows?

Thanks!

Drew

Michael_Guanci
Level 2
July 7, 2017

Hi Drew,

Great question, since we aren't currently using Marketo yet, I would assume we would use either the SFDC campaign sync from the webinar program.  If that isn't the case, then it would come from an individual Sync to SFDC campaign flow.  I do know it would go through our lead lifecycle. 

Apologies for not having a more definite answer.

July 7, 2017

Thanks for the response. And, just to be clear, you're referring to the On24 integration with Marketo, yes?